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Pre-game planning for sporting events
January 1st, 1970
By Jake Kulju Sporting events pose unique challenges for tent installers. High pedestrian traffic, hard-to-access areas and tight schedules are all factors that contribute to stressful installations. Before heading to the site, consider the following. Are there specific times you are allowed to be onsite? Heavily used sporting areas such as golf courses rarely stop […]
Characteristics of a great crew chief
January 1st, 1970
By Holly O’Dell Want to know if you have a high-quality crew chief on hand or in the making? Here are some defining attributes. Leadership. Able to make decisions in the field related to the customer, crew and other vendors. Communication skills. Clear with instructions and speaks directly to the staff and client. Knowledgeable enough […]
Understanding force terms
January 1st, 1970
By Ken Keberle Static load: The basic load of the building, components, hanging components and snow load. A static load is one that accumulates and then stays put. Dynamic load: A force exerted by a moving body on a resisting member, usually in a relatively short time interval. Dynamic loads include the wind, seismic forces, […]
Types of tent failure
January 1st, 1970
By Ken Keberle There are four ways that a tent can catastrophically fail: knocking down, rolling over, uplift or shear failure. Each of these situations assumes that significant forces from storms or wind are affecting the tent’s anchoring. If the wind gets under the tent, it can cause one side of the anchoring to fail […]
Online terms of use
January 1st, 1970
By David Caruso Affiliate program: A marketing strategy that encourages Web sites to refer customers to each other using referral fees or commission. Auto responder: A program or script that automatically sends a response when someone sends a message to its address. Commonly used for subscribe or unsubscribe functions, or for customer support queries. Blog: […]
Web design
January 1st, 1970
A well-designed Web site is important, but will not be the key factor in determining your sales success. It’s not uncommon for a business owner to turn to a design-oriented person to help create a Web site for his or her company. That may, however, be a mistake. “You must recognize a Web project is […]
E-newsletter success: Seven secrets
January 1st, 1970
By David Caruso 1. Create a compelling subject line for your e-mail message to encourage subscribers to open and read your newsletter 2. Write for a specific target audience 3. Write good content that provides solutions to your niche audience (i.e. 80% content, 20% sales pitch) 4. Write in a personal manner and conversational tone […]
Book offers advice on successful business
January 1st, 1970
Author David Caruso is offering copies of his latest book, Cheese Pizza, on his Web site. Caruso wrote the book as a way to help other business owners gain clarity of vision and enjoy the power of the moment, in order to help their businesses become more successful. “I have been an active business owner […]
Providing custom printed covers
January 1st, 1970
By Julie Young The more knowledge rental companies have about the different types of printing that can be done, the better off they are in the long run when it comes to offering their customers custom printed covers. Be prepared for any questions that might arise along the way. Contact tent manufacturers and find out […]
Forming better working relationships
January 1st, 1970
By Stacy Stern, CSEP Communicating openly with your event partners makes the whole process go a lot more smoothly. Here are some ideas for better working relationships. Create a contact form with details of everyone working on a particular event or project. Give specific, detailed instructions. Include vendors in the creative process. Set a realistic […]