Facing the challenges of the up-sell

By Susan Hegarty One of the many challenges of a depressed economy for tent rental professionals is the belief that extravagance has become inappropriate. “People don’t want to flaunt what they have because there are too many others in need. Plus if you have it this month, you may not next month,” says Ria Bruns …

Lounge spaces help manage event flow

By Maura Keller An increasingly popular request for tented events is sitting areas where guests can enjoy themselves in a relaxed atmosphere with couches, tufted ottomans and cushy chairs aplenty. Beyond the comfort and enjoyment factors, lounge spaces are great for managing event flow. “A good event designer knows how to create hot spots within …

Eco-friendly tent branding

By Elizabeth Kephart Reisinger Many companies are promoting environmentally friendly practices, and the trend is spilling over to events. Here are some ways to advise your clients on how to brand their tented event as “green.” Print all signage, marketing material and brochures on recycled and/or recyclable materials. Explore using biodiesel or other petroleum alternatives …

Helping clients understand their tent rental needs

By Meleah Maynard Clients always have preconceived notions about tents, and the faster you can help them understand the real ins and outs of tent rental, the better, says Bryan Loane, president of Loane Bros. Inc., Towson, Md. “Even people who have been inside tents haven’t really paid attention to them,” he says, adding that …

Effective outdoor lighting schemes

By Holly O’Dell Lighting a tent’s interior can take an event from bland to bold—but providing a lighting scheme outside the tent can have just as great an effect. “A lot of people spend a little extra money to get the nice cathedral windows in the tents, and it’s beautiful until the sun goes down,” …

Forming relationships with tent companies

By Abbie Yarger Building a good relationship with tent companies helps event planners learn to create detailed plans for tented events, resulting in the execution of a successful event. In addition, tented events give planners an appreciation for the tent industry. “I enjoy working with planners who are knowledgeable and empathetic to our business while …

Choosing the right tent

By Abbie Yarger Tent size is determined by available space, type of event, number of attendees and the event budget. Scott Bryant, manager of tents and event rental for Bryant’s Rent-All, Lexington, Ky., provides the following information on common types of tents and their uses: Canopy tents are typically used for shade at lower-budget functions, …

Ideas for mixing up standard inventory

By Barb Ernster One way to change a standard banquet and reception room scene is to use long tables or square tables instead of the standard round, and put some tables on a stage to create height or in small groups for conversation. It is also becoming popular to hang boards or metal sheets from …

Submitting a claim

By Holly O’Dell A qualified insurance representative can guide you through the process of turning in a claim. Maura Paternoster, risk manager for ARA Insurance Services, offers a primer on the measures rental companies should take when submitting a claim to their insurance company. Don’t move the equipment, if at all possible. If you must …

Working with lighting companies

By Maura Keller While many tent rental companies provide and install their own lighting solutions, others rely on professional lighting companies for certain tent applications. “We have used outside lighting companies for special chandeliers and lighting requests that are beyond our capabilities,” Wilson says. “It is important that you know what their needs are, including …