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Optimisim and persistence in the face of natural disaster

April 1, 2019

Meeting planning expert Jeff O’Hara lost his home and his business in Hurricane Katrina. His new book details how entrepreneurs can come back from disaster. In his new memoir Have Fun, Fight Back, and Keep the Party Going: Lessons from a New Orleans Entrepreneur’s Journey to the Inc. 5000 (Greenleaf, December 2018), Jeff O’Hara, president …

How to recognize and prevent sexual harassment in the workplace

December 1, 2018

Far too often, the process of making bad and/or unethical choices begins with a simple, almost thoughtless decision. How do I know this? Well, I’ve seen it happen far too often. Harassment is not a sexy subject, and ethics are more than words. “The times they are a changing,” and that’s more than just song …

Avoid being sued with a well-written rental contract

October 1, 2018

How to keep from being sued by making yourself the least appealing target in the group. A client recently asked me what seemed like a simple question: “How can I keep from getting sued? Aside from the obvious answer (which necessarily involves either a fortune or a gravestone), my answer, with some explanation, was: “Make …

Is it a good time to sell your event rental business?

August 1, 2018

One of the most frequent questions I get is “Is now a good time to sell?” There are two things to consider when trying to answer this question. One is a “macro” question of how are the overall market conditions and two is a “micro” question of how your business is performing. I’ve been involved …

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Facebook’s changing algorithm and your business

June 1, 2018

How Facebook’s algorithm changes can affect tent and event renters’ social media marketing strategies—and what to do about it. The power of Facebook® is undeniable—and while its data privacy issues dominate the news at the moment, the algorithm update that launched earlier this year is still a hot topic for social media marketers and page …

Saavy cash management can boost your bottom line

April 1, 2018

Learn the basics of savvy cash management to boost your bottom line. Cash flow—the amount of money flowing into and out of your shop—is an easy concept to understand, yet not always well managed. Not every owner is aware of the impact skillful cash management has on net income, probably because the importance of managing …

Why millennials don’t want to work for your business, and how to change their minds

December 1, 2017

The year was 2000. The start-up had outgrown the garage, relocating to a nondescript building in an office park. Outside that building, on an asphalt parking lot, employees played roller hockey. The games were full contact. Employees wore pads and would come back inside drenched in sweat and sometimes bloodied and bruised. Inside the building, …

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Attract and hire exceptional workers

October 1, 2017

In today’s improving job market, the very best job candidates—the ones who satisfy your strictest requirements—can afford to be picky when it comes to applying for a job. That’s why you need to be at your best when it comes to recruiting and screening candidates. There are a number of techniques that can help establish …

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Basics of job costing

August 1, 2017

Unlock your company’s growth potential by knowing the basics of job costing. The growth of the tent and event industry is truly inspiring. I’m in awe at some of the projects that get bigger and flashier as time has gone by. Not only is this a good thing—it’s a GREAT thing, as long as we …

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Don’t skip background checks before hiring

June 1, 2017

These days every new employee brings a possible threat to your business. The threats include theft, sexual harassment, physical violence, identity theft, fraud and drug use. The potential for ruinous legal actions is clearly higher today than ever before. That’s why a background check before you hire an applicant could save your business. However, it’s …