Sporting opportunities

June 1, 2024  |  Features

Outfitting sporting events with tents, flooring, staging and other key elements is the quintessential project for which many companies within the event industry strive. Just ask Daniel Hooks, president and CEO of Party Reflections in Charlotte, N.C., who has outfitted a myriad of sporting events thr…
Tents to the rescue!

June 1, 2024  |  Features

Used for wedding celebrations, birthday parties, graduations, festivals and other events, fabric structures and tents serve a variety of lighthearted purposes. But these products also have a serious side, such as when they’re deployed for disasters, for humanitarian relief, for military operations…
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Terminally trending

April 1, 2024  |  Features

Whether a wedding is simple or extravagant, glitzy or subdued, bridal couples have a myriad of choices to make as it relates to wedding decor and accessories. And today’s tent and event rental companies need to have a finger on the proverbial pulse of all the latest trends to know what inventory t…
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Turning the tables

April 1, 2024  |  Features

Covered or bare, cocktail or farmhouse-style, tables are transcending their conventional role as pillars of support, serving as integral components for fostering connection and awe among event guests.
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Clamoring for customization

April 1, 2024  |  Features

Blue Spark Event Design has always prioritized customization, says Heather Pilcher, CEO/executive producer for the company that is headquartered in Orlando, Fla. If a client doesn’t bring up customization, Pilcher says her company suggests it as a way to create a more impactful event experience.
Themed events: transforming venues, transporting guests

December 1, 2023  |  Features

Every event offers opportunities and challenges, but this is especially true for those designed around a specific theme. On the one hand, having this kind of “outline” can be handy for kicking off the creative process. But on the other hand, themed events typically come with lots of moving parts…
Going high tech with RFID

December 1, 2023  |  Features

From cattle to casinos to rental cars, radio frequency identification or RFID technology is making inroads across a myriad of industries, including the tent industry, as manufacturers and event rental companies turn to RFID tags to streamline production and help manage inventory.
Multigenerational workplaces: Challenges and opportunities

December 1, 2023  |  Features

In today’s workforce it’s difficult to bring in new, younger workers and make them feel engaged and productive. And with older workers delaying retirement, companies now must grapple with adapting to multigenerational workforces.