The debate about tent companies as event planners

December 1, 2007  |  Features, Management, Markets

Some tent rental companies are adding event planning to their services. Is this a good move? By Carla Waldemar Should a tent rental company take on the role of event planner? These days that’s morphed from speculation into reality. It’s practical, some say. Others contend that practicali…
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Décor trend predictions

October 1, 2007  |  Features, Tent Décor

This year, look for tent décor to get brighter, bigger and more lavish. By Elizabeth Kephart Reisinger In the event industry, trends take their cues from many places: economic upticks and downturns, regional styles, even the fashion runways of New York and Paris. This year is no different. Cl…
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Solving seasonal labor problems

October 1, 2007  |  Features, Management

How companies manage the ebb and flow of tent-rental labor. By Jamie Swedberg If you ask around, most tent rental companies can probably tell you what their state’s or province’s minimum wage is. They’ll have to think about it, though. They certainly haven’t paid it in a whil…
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Styling the perfect small event

August 1, 2007  |  Event Production, Features

Choosing the right tent and accessories can make or break small events. By Sonja Hegman Most everyone would love to have an elaborate, large-scale event, but not all events (or budgets) fit this bill. Sometimes, small events require that big-event feel. For smaller events, it’s important to pr…
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The principles of tent heating and cooling

August 1, 2007  |  Features, On the Job

Learn the principles of tent heating and cooling to deliver more comfortable events for your clients. By Tom Markel The event business never gets any easier, and heating or cooling our temporary structures and tents is no different. The standards and codes for heating, ventilating and air conditioni…
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The role of the crew chief

August 1, 2007  |  Features, Management

Crew chiefs do more than just make sure a tent is installed correctly—they’re the employees you can’t afford to lose. By Holly O’Dell Anyone running a business these days will tell you that good help is hard to find. Owners of tent rental companies regularly face this conundr…
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Anchoring without stakes

August 1, 2007  |  Features, On the Job

Event professionals should think twice before agreeing to provide a tent that is not staked. By Ken Keberle Tent installations are increasingly becoming dependent on alternative methods for anchoring a tent. These non-staking jobs are changing the way many companies do business. Regardless of your r…
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Making the most of your online presence

June 1, 2007  |  Features, Markets

Employ the latest Web marketing strategies to bring in potential clients and stay one click ahead of your competitors. By David Caruso Many tent rental companies and event planners mistakenly believe their online activity finishes when they successfully launch their Web sites. Reclining in their hig…
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Breaking into the custom printed tent market

June 1, 2007  |  Features, Markets

Providing custom printing options and sideline services can enhance your bottom line. By Julie Young At any given event, a sea of white tents can be a little baffling to navigate. And with companies constantly looking for ways to stand out from the competition, a custom-printed tent may be the answe…
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Strong vendor-planner partnerships lead to profit

June 1, 2007  |  Features, Management

When event planners and their vendors develop good working relationships, profits will follow. By Stacy Stern, CSEP As our industry evolves with new equipment and ideas, there is—and always will be—one consistency: the vendor-client relationship. Often, vendors’ best clients are ev…
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