Adding custom printing to tents

June 1, 2010  |  Event Production, Features, Management

Help your customers stand out among a sea of white structures with graphics printed on tents. By Holly O’Dell Businesses and organizations competing for the attention of consumers do everything possible to distinguish themselves. As such, everyone from NASCAR sponsors to farmers market vendors…
Family ties in tents

June 1, 2010  |  Management

New TRD chairman says the tent rental industry is ‘a hard business, a lot of work, but rewarding.’ Jim Reyen says that the tent rental industry is in his blood. His father, James R. Reyen, started working on a Eureka! tent rental crew in the 1960s and spent 37 years in the business. As a…
New hiring incentives for your business

June 1, 2010  |  Management

Will you and your tent rental company be among those that reap the savings under the 2010 Hiring Incentives to Restore Employment (HIRE) Act? The HIRE Act recently signed into law includes $17.6 billion in tax breaks for businesses. The “Hire Now Tax Cut” combines payroll forgiveness for…
Software designed for tent/event rental industry

April 1, 2010  |  Management, Products

The latest update of Point-of-Rental’s Enterprise 2010 rental management software program offers party-smart enhancements specifically designed for the tent and event rental industry. The graphical user and display interface provided by the Microsoft® Windows® operating systems offers …
Determining your business’ worth

April 1, 2010  |  Management

Do you know where you stand? What is your business worth? According to Gary Stansberry, if you are an owner or manager, you should be able to answer that question immediately, or at least at the touch of a button. Stansberry, a partner with Hageman, Stansberry & Associates, a leading mergers and…
Marketing with a virtual showroom

April 1, 2010  |  Features, Markets

Got the goods? Show them off online. By Jamie Swedberg A traditional brick-and-mortar showroom has a lot of disadvantages for a tent rental company. First, there’s space. If one room were big enough to house all the contents of the company’s warehouse, it would be … well, a warehou…
Landing and managing big events

December 1, 2009  |  Event Production, Features, Management

Knowing how to take on the ‘big jobs’ helps smaller companies stay in the game. By Maura Keller For many companies, handling large projects is the classic sticky wicket. If you handle the projects right, you will thrive. If not, they can make you fail—at least in earning “big…
Cutting costs with care

December 1, 2009  |  Features, Management

Think like your customers before making cost management decisions. By Marc Hequet Getting a grip on how to emerge from difficult economic times is challenging even for the most seasoned business people. It may be tempting to fiddle with prices and expend significant resources in scrounging for new b…
Getting started with social media marketing

December 1, 2009  |  Features, Markets

Don’t know where (or why!) to embark on social media marketing efforts? Jeff Korhan walks tent rental pros through the basics. By Jeff Korhan Are you savvy to social media marketing or struggling to understand the phenomenon? While these methods are new (and possibly intimidating), the goals f…
Growing your business with good media relations

December 1, 2009  |  Markets

By Pam Lontos Learning to leverage the power of the media can help you stand out from the competition without expending your resources. If you are new or inexperienced in dealing with editors or reporters, you might feel intimidated. But you don’t need to be. People interview people they like.…