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Expanding your tent rental business beyond the local market

August 1, 2010

By Janice Kleinschmidt After 52 years, Daniel Hooks expanded the family business. Given Party Reflections Inc.’s already dominant share of the tent rental market in Charlotte, N.C., and an economy still in the doldrums, the president’s move could be viewed as surprising. “To increase revenue, we had to do one of two things: buy our …

Tips for taking gorgeous tent photos

By Joe Del Grosso I admit it; I am a tent installer who used to take terrible photographs of tents—badly composed, crooked fractions of tents nearly indistinguishable from washed-out, pale blue skies. You may have seen (or taken) similar pictures—times when you’ve installed a tent and created an event that was elegant and breathtaking, but …

Family ties in tents

June 1, 2010

New TRD chairman says the tent rental industry is ‘a hard business, a lot of work, but rewarding.’ Jim Reyen says that the tent rental industry is in his blood. His father, James R. Reyen, started working on a Eureka! tent rental crew in the 1960s and spent 37 years in the business. As a …

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Adding custom printing to tents

Help your customers stand out among a sea of white structures with graphics printed on tents. By Holly O’Dell Businesses and organizations competing for the attention of consumers do everything possible to distinguish themselves. As such, everyone from NASCAR sponsors to farmers market vendors can benefit from the branding afforded by custom printed tents. “Printed …

New hiring incentives for your business

Will you and your tent rental company be among those that reap the savings under the 2010 Hiring Incentives to Restore Employment (HIRE) Act? The HIRE Act recently signed into law includes $17.6 billion in tax breaks for businesses. The “Hire Now Tax Cut” combines payroll forgiveness for Social Security taxes paid on qualified new …

Software designed for tent/event rental industry

April 1, 2010

The latest update of Point-of-Rental’s Enterprise 2010 rental management software program offers party-smart enhancements specifically designed for the tent and event rental industry. The graphical user and display interface provided by the Microsoft® Windows® operating systems offers features such as pictures, graphics and laser printed quotes, reservations, contracts with instruction sheets and graphical delivery mapping. …

Determining your business’ worth

Do you know where you stand? What is your business worth? According to Gary Stansberry, if you are an owner or manager, you should be able to answer that question immediately, or at least at the touch of a button. Stansberry, a partner with Hageman, Stansberry & Associates, a leading mergers and acquisitions firm in …

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Landing and managing big events

December 1, 2009

Knowing how to take on the ‘big jobs’ helps smaller companies stay in the game. By Maura Keller For many companies, handling large projects is the classic sticky wicket. If you handle the projects right, you will thrive. If not, they can make you fail—at least in earning “big client” referrals. And for many tent …

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Cutting costs with care

Think like your customers before making cost management decisions. By Marc Hequet Getting a grip on how to emerge from difficult economic times is challenging even for the most seasoned business people. It may be tempting to fiddle with prices and expend significant resources in scrounging for new business, but experts advise a different path. …

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The advantages of forming partnerships with lighting vendors

October 1, 2009

Even if you stock lighting equipment, a relationship with a lighting vendor will help you take advantage of everything fabric has to offer. By Jon Weingarten A continuing trend in the tent rental industry is the “one-stop shop” business model in which rental companies offer party rental products and decor services along with tents. It’s …