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Getting creative in the Carolinas

Event Production, Industry News | April 1, 2014 | By:

Party Reflections does what it takes to meet the tenting demands of North and South Carolina.

From coastal sands to mountainous inland terrain to the red clay that can, at times, pack tighter than concrete, Party Reflections makes events happen in and around the Carolinas. Party Reflections has three locations for its special event rental services—Charlotte and Raleigh, N.C., and, as of December 2013, Columbia, S.C.
“We do a bit of everything depending on the season,” says Dan Hooks, Party Reflections’ president. Fairs, festivals and weddings keep the company busy during the spring and fall, while sporting, nonprofit and corporate events round out the rest of the year.

Tournament time

The Carolinas are often home to major golfing tournaments, and Party Reflections provides tents for golf events including the PGA’s Wells Fargo Championship tournament and the Wyndham Championship tournament. “Currently my favorite annual event is the Wyndham Championship tournament, which most recently took place in August 2013,” Hooks says. “It differs somewhat from a typical golf tournament in that they encourage us to think outside the box for several areas around the course where they are entertaining guests and don’t want them to feel like they are on a golf course.” One such area is known as the Wyndham beach, for which Party Reflections transformed a 20-by-30-foot tent and flooring into an “island retreat by the water.” The company also created a boardwalk beach theme to welcome guests as they entered the tournament.

Around the clock

When the 2012 Democratic National Convention (DNC) was held in Charlotte, N.C., Party Reflections crews worked around the clock to handle many of the event’s tenting needs. Employees set up rest stations at Party Reflections offices to allow team members to rest and eat before returning to various sites to finish projects. By operating three separate shifts, the company was able to do as much business in one week as it normally would do in a month. “That opportunity exemplified what our company is capable of,” Hooks says. “We do not get many opportunities to be thrust onto the national stage, so when the DNC came to town we wanted to be completely prepared for it—so those involved left our city with the knowledge that we were capable of handling any event they could bring us.”

No matter what the project, Party Reflections’ approach is the same. “Even throughout the demanding DNC process, we stuck to our business philosophy of delivering quality products and services at a reasonable price,” Hooks says.

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