Euphoria Event Solutions acquired by Choura Events
April 6th, 2026
Photo courtesy of Choura Events. Euphoria Event Solutions, Windsor, Conn., has been acquired by Choura Events, Torrance, Calif. The transaction was completed in January 2026. Euphoria Event Solutions was founded in 2006 by Stephen McKay, who now serves as east coast general manager of Euphoria Event Solutions, a Choura Events-owned company. “While ownership has changed, we want to reassure […]
24/7 Events acquires AV Party Rentals
April 6th, 2026
Photo courtesy of 24/7 Events. 24/7 Events, Valencia, Calif., has acquired AV Party Rentals, Newhall, Calif. The transition brings together two long-time, family-owned businesses that have served event rental customers in Southern California’s Santa Clarita community for more than 50 years. AV Party Rentals was founded in 1968 as All Valley Rental Center. The business was purchased by Pat […]
Party Reflections expands in North Carolina with latest acquisition
April 6th, 2026
Party Reflections, based in Charlotte, N.C., has acquired Creative Solutions Special Events, an event rental company in Belmont, N.C. Founded in 1958, Party Reflections said this addition will expand its presence in the greater Charlotte market and reinforce its commitment to service and inventory across the Carolinas and the Southeast. “Our combined strengths create a […]
Inc. recognizes Houston Tents & Event
April 2nd, 2026
Photo courtesy of Houston Tents & Events. Inc., the leading media brand and playbook for the entrepreneurs and business leaders shaping our future, announced that Houston Tents & Events has been ranked No. 71 on its sixth annual Inc. Regionals: Southwest list – the most prestigious ranking of the fastest-growing privately held companies in the Southwest. The region includes […]
Element Event Solutions introduces nine new design themes
April 1st, 2026
Element Event Solutions, a Canadian provider of rentals, tents and event services, launches its newest collection, the company’s boldest and most extensive product release in its more than 115 years in business. Featuring more than 200 new pieces, the collection introduces nine thoughtfully designed themes that bring together furniture, linens, tabletop elements, decor, and drapery, […]
Tent Expo 2026
April 1st, 2026
Morning dawns on acres of tents and products on display at Tent Expo 2026. All photos courtesy of Envious Media. Between the golf tournament, Soapbox Derby, hands-on training and certification courses, and several acres of tents, exhibit booths and rental equipment to visit, attendees at this year’s Tent Expo were doing anything but “wasting away” […]
Company profile: Made in the Shade Tent Rental
April 1st, 2026
MITS installed a variety of tents to house vendors, exhibits and more at the 2025 California Capital Airshow. Photo courtesy of Made in the Shade Tent Rentals and Mark E. Loper Photography. Whether it’s a huge concert, street festival, corporate gala or other large event where a sea of tents suddenly materializes to house the […]
Firing family
April 1st, 2026
"I can’t fire them—they’re family” can be a dangerous phrase in a family business. This deep-seated loyalty can create complications in the business if loyalty over performance is prioritized. Among the many excuses for not parting ways with family are: “It’s not a good time”; “This will end my relationship with them”; or “It will cause […]
Busy doesn’t always mean profitable
April 1st, 2026
Every spring, it starts the same way for tent and event rental companies across the country. The phone rings nonstop, inquiry forms flood inboxes, and weekend calendars fill faster than crews can load trucks. From backyard ceremonies to vineyard receptions and large-scale event installations, wedding season arrives in a wave of demand that feels both […]
Doing dishes
April 1st, 2026
©Vladimir Efimov | Dreamstime.com As event clients increasingly seek streamlined services under a single provider, dishware and tabletop rentals have evolved from nice-to-have offerings into a strategic extension of the rental business. For Darren Randle, chief operating officer at Houston Tents & Events, adding dishware and tableware rentals started the same way most tent expansions […]







