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Tent renters and event planners contend with photo-collection sites

June 1, 2017

His company’s hometown may be North Carolina’s largest city, site of NASCAR’s Hall of Fame and Bank of America’s headquarters location, but Dan Hooks isn’t too proud to chuckle that “Charlotte is not exactly the hotbed for fashion or cutting-edge style. “It used to take six months to a year for a trend to get …

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Revealing the romance of sailcloth tents

July 1, 2016

Trendspotting online shows tent renters and manufacturers what brides are looking for. If you want to know what’s trending in fashionable apparel, look to Paris, France. If you want to know what’s trending in automotive design, look to Torino, Italy. If you want to know what’s trending in cuisine, look on either coast of the …

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Customization options transform tents

June 1, 2016

The standard, no-frills tent may be white, but Tentnology Co. Vice President Suzanne Warner likens it to the quintessential little black dress when she talks about a client in Belize who has 50 standard tents and “hundreds and hundreds of assorted accessories.” In addition to custom designs, colors and full digital graphics, the British Columbia-based …

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Tented event trends poised to reshape the industry

April 1, 2016

Tented events tend to be subject to the same wishes and whims as other segments of fashion and lifestyle industries. Hot event themes, decor preferences and color schemes change as quickly as the weather. (Remember when everything was chocolate and turquoise?) But sometimes what starts as a fad or trend has long-lasting effects on the …

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Strategies for small tent rental companies that want to participate in big event trends

March 14, 2016

As the demand grows for event structures that disguise their temporary nature and add panache, companies with limited resources—employees, inventory, equipment—may wonder where they fit in. Although small operations may not have Fortune 500 companies knocking on their doors, “the size of your company has no relevance in terms of being able to provide something …

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Taking it to the next level

December 1, 2015

A play-by-play of how Shaffer Sports and Events designed, built and installed a triple-decker structure. Faced with the dilemma of how to accommodate more hospitality suites at the Breeders’ Cup World Championships when all available ground space was already taken led Shawn Smith to think like an urban planner: Go vertical. “What if we did …

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The ABCs of the ADA

October 1, 2015

Federal laws requiring accommodations for Americans with disabilities affect temporary site as well as permanent ones. You can be excused for overlooking the 25th anniversary of the Americans with Disabilities Act in July, but not for overlooking compliance. Passed in 1990, this federal civil rights law has provided fairness and access to about a quarter …