Designing with light and fabric

June 1, 2010

Lighting design provides both function and decor for a wedding reception in a remote location. When Crown Rentals of Chesterfield, Mo., was hired by a client who wanted a really special look for a wedding reception, the tent rental company turned to event design and production company Exclusive Events Inc. of St. Louis, Mo., for …

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Fabulous tent floors

When choosing the right flooring system for your tent rental business, look beyond the price tag to how the system will fit into your business. by Julie Young When you invest in a flooring system for your rental company’s inventory, are you really buying wood, or modular panels, or tiles? None of the above, says …

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Designing tent entrances

April 1, 2010

Creative and well-designed tent entrances will make clients and guests take notice. By Meleah Maynard Temporary structures can be works of art, and Medley, Fla.-based EventStar Structures proved it when the company designed and installed the Audi Pavilion for the German car company’s centennial anniversary premiere of the Audi A8 in Miami in early December …

Immersive media screen provides surround perspective

December 1, 2009

Geodesic projection cupola extends the possibilities of 360° screenings. ZENDOME the Berlin manufacturer of geodesic event architecture, has developed a mobile alternative to conventional projection screens: the immersive media screen. The screen provides a new surround perspective for use by event planners who want to communicate complex contents, present products or simply entertain. The unique …

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Wedding planning solutions

June 1, 2009

Help couples make budget-friendly choices while keeping your business profitable. By Meleah Maynard It’s probably true that money won’t buy happiness, but it can definitely buy a very happy and memorable day. Perhaps this is why, even in this economy, brides and grooms and their families may talk about serious cost cutting when, in reality, …

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Mood lighting

Tent rental companies take on the latest lighting technology, techniques and trends to create events that shine. By Holly O’Dell A well-designed tented lighting scheme can add elegance to a wedding, bring a party’s theme to life or enliven a corporate function. Tent rental companies are embracing technological advancements in lighting design by creating and …

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The art of up-sell

April 1, 2009

When salespeople act as partners rather than pushers, tent renters enjoy the profits. By Susan Hegarty Do you want to supersize it? Need batteries today for your purchase? Apply for a credit card and save 10 percent? The up-sell is nearly unavoidable for consumers. Even when making online purchases, a store Web site will tell …

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Smart inventory brings life to themed events

December 1, 2008

Bring new life to themed events with versatile, sophisticated inventory. By Barb Ernster Themed events evoke all kinds of imagery, from Hawaiian luaus with tiki huts and coconut trees to Asian fanfare complete with chopsticks and giant Buddha statues. But these days, event professionals are relying less on big props to convey a theme in …

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Top to turf: Lighting and flooring options

Today’s lighting and flooring options have a universal appeal for tent customers. By Maura Keller It’s not surprising that lighting and flooring have become key tools in tent design. For decades, interior lighting and flooring in tents were simply considered utilitarian amenities, as were tables and chairs. But customers and event planners alike are recognizing …

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Décor trend predictions

October 1, 2007

This year, look for tent décor to get brighter, bigger and more lavish. By Elizabeth Kephart Reisinger In the event industry, trends take their cues from many places: economic upticks and downturns, regional styles, even the fashion runways of New York and Paris. This year is no different. Clients are becoming more sophisticated and more …