Flow and interaction combine to create successful festival

December 1, 2008  |  Project Briefs

Flow and interaction form the ideal combination at the 2009 Palm Springs Food and Wine Festival. By Janice Kleinschmidt While planning the 2009 Palm Springs Food and Wine Festival, owner Jeff Hocker has been relying on lessons from last year’s event and expert estimations to determine the best…
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Tented gala on a runway

December 1, 2008  |  Project Briefs

Two Chicago firms team up to pull off a fabulous tented gala on a new runway. After School Matters (ASM), a nonprofit organization benefitting Chicago teens, needed to raise the bar in order to raise funds at its annual gala, where event tickets sell for $1,500 per person. Tents set up on the newest…
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Getting the most out of fabric liners

October 1, 2008  |  Trend Watch

Clients who desire an extra dose of elegance or warmth for their tented event may opt for a fabric liner, if they can afford one. In addition to a softer look for tented events, liners effectively camouflage the tent’s less-attractive components. The latest look for liners is smooth fabric, pe…
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Distinctive tents

October 1, 2008  |  Event Production, Features

Distinctive tents satisfy clients who want venues that break the mold. By Juliana Wallace Clients’ determination to make their events personalized and unique is stronger than ever. Tents are the perfect blank canvas for visionaries who want to wow their event guests. And for those particular c…
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Great events on a budget

October 1, 2008  |  Event Production, Features

To help clients with limited budgets, tent professionals need the imagination of an artist, the tact of a diplomat and the aptitude of an accountant. By Jill C. Lafferty You can’t always get what you want — but try telling that to clients who want everything for nothing. For clients on l…
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China’s tent market grows

October 1, 2008  |  Project Briefs

China has been at the center of the world stage the last few months, bringing a great deal of exposure to what has been the world’s fastest-growing economy. The tent market in China has grown — along with the economy — over the last decade, according to industry experts. “Chi…
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Clearspan covers beachfront boutique

October 1, 2008  |  Project Briefs

A sophisticated white clearspan acts as an ideal storefront for the launch of a new clothing line. Image and experience are everything when a company is positioning a new product line. When Walmart called on Miami-based EventStar to provide a backdrop for the launch of its new Metro 7™ clothin…
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U.S. Women’s Open sports top-of-the-line tents

October 1, 2008  |  Project Briefs

Shaffer scores for its corporate clients with affordable luxury on the course. By Jessica Larscheid The U.S. Women’s Open is a pinnacle championship in women’s golf, and such a major event requires significant planning and top-of-the-line tents. In order to create the prestigious look ne…
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Event organizer considers tents and turf for festival

October 1, 2008  |  Project Briefs

A food and wine festival organizer weighs the benefits and potential challenges of two location options. By Janice Kleinschmidt When he first came up with the idea of organizing a food and wine festival, Jeff Hocker thought the first golf course of Palm Springs, Calif., would make the perfect locati…
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Dome art rocks

October 1, 2008  |  Project Briefs

Pacific Domes opens new doors for Dell with an ultra-creative dome solution. Just before the peak of festival season, Pacific Domes got a request from a marketing agency for a fully printed dome. Dell, the agency’s client, envisioned a dome with printed artwork to drive its Dell Summer Rocks c…
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