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Dramatic tents for product launches

October 1, 2012

Tent suppliers boost awareness for their clients’ product launches. By Janice Kleinschmidt Maybe you’re not going to wander into the showroom of your local exotic car dealership. But let’s say you’re at a festival and you see an attractive tent bearing the name and logo of Ferrari, Bugatti or Porsche. Are you just going to …

Use small items to make big impressions

Bring event spaces to life with smart use of decorative accessories. By Melissa Paul It’s often the little things that make the biggest impression. Accessories add to the atmosphere of a party space and should always reflect the event concept or corporate brand. The subjective world of accessories is vast and varied but may include …

Covering a backyard wedding

Exclusive Events draws on experience to pull off a backyard wedding with a short lead time and an expanding guest list. When Exclusive Events Inc. of St. Louis, Mo., began working with a client on a backyard wedding only one month before the date, the plan called for a simple 30-by-30-foot frame tent. Then the …

Enhancing an event with accessories

Nature-inspired accessories enhance the natural beauty of a Midwestern wedding. Just outside of Fort Wayne, Ind., lies a private estate with expansive green pastures bordered by weathered wood fencing. Trees surround the residence while out-buildings, including stables and a mare barn, complete the pastoral picture. When A Party Apart, also in Fort Wayne, was hired …

Losberger US adds sales and client technical support

Losberger US has hired Joseph (Joe) Eimer as sales and client technical support for the northeast region. Eimer brings 21 years of tent rental experience to Losberger, including sales, project management and installation. New York Fashion Week, the Philadelphia Phillies playoffs and the World Series are a few of the projects in his repertoire.

Classic Party Rentals adds to sales and marketing team

Joe Taylor has joined the Chicago, Ill., unit of Classic Party Rentals Inc. as director of sales and marketing, responsible for the growth of new and existing business plus client relationship management within the metro-Chicago area. Taylor comes to Classic with more than a decade of rental equipment and event experience, including marketing, sales, inventory …

New hire at Aztec Tents

Aztec Tents has hired Eric Lee as production manager. Lee’s duties will include maintaining and improving efficiencies across all operational aspects of the Torrance, Calif.-based company. Lee joins Aztec after working in operational roles for the United States Golf Association and Choura Events>. 

SEC Group to distribute Hogan’s stakes

The SEC Group, Wilsonville, Ore., and Hogan Tent Stakes, Bloomington, Calif., announce the addition of the SEC Group as a distributor of Hogan’s stakes. The SEC Group will stock common stake sizes and provide additional sales and distribution for the entire product line. Spencer Etzel, president of the SEC Group, says that the addition of …

Pantone releases the Fashion Color Report Spring 2013

Pantone LLC, an authority on color and provider of professional color standards for the design industries, details soothing neutrals and energizing brights in the PANTONE® Fashion Color Report Spring 2013. The comprehensive overview of designers’ use of color in their upcoming collections was released on the first day of New York Fashion Week in early …

Dome facilitates out-of-this-world projection

Pacific Domes uses 360-degree projection to bring space down to Earth at SpaceFest. While space enthusiasts spent the summer of 2012 remembering Neil Armstrong’s walk on the moon and following Curiosity’s exploration of Mars, Pacific Domes helped to bring a glimpse of space exploration closer to earth. The geodesic dome manufacturer based in Ashland, Ore., …